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06/05/10 | Honda Filming On The Starting Grid

Mendip Media is on the home straight preparing for its Honda shoot. Locations and crews have been confirmed and the creative elements are in place.

The painstaking process of putting together an ambitious promotional film has been an inspired journey involving the product team at Honda UK, the marketing agency in Taunton and Mendip Media’s in-house artistic director and production facility.

Although we now see the three months of work on the project are coming to fruition, the proof that preparation is everything will be in the pudding.

It’s a reminder that filming is as much to do with preparation as the actual location shoots and post-production, and that the behind-the-scenes management has equal billing at the end of the day.

Filming begins at the end of May and the final promotional video will be ready for its first public viewing in June.
 

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