Honda HRX476 Lawnmower

Centring on engineering distinction, Honda required absolute attention to detail in its promotion of a new lawnmower in order to reach the levels of excellence which is the hallmark of the brand.

When it launched this high end product, the company required not only HD video to show the machine in action, but also detailed animation (CAD) composited onto moving live footage to reveal the interior of the mower.

The result was a simple film with complex elements showing all parts of the product in a garden setting.