Awareness Video

Using a short video to raise the profile of an area either as a business or tourist destination is an effective way to target decision makers.

Into Somerset wanted a quick and easily digestible message that showed the area produces high achievers across all lifestyle sectors.

We approached well-known leaders across all fields – from Paul Nicholls, Trainer of the Gold Cup phenomenon Kauto Star to Deborah Meaden, successful entrepreneur and BBC Dragon’s Den investor - to make a simple statement about Somerset.

The result a fast paced video clip that defines an aspirational attitude towards a location aiming to attract investors.