3008 Highlights

Peugeot’s latest innovation is the 3008 Crossover. Designed for multi-taskers everywhere it’s a cross between and MPV and SUV but with the low emissions of a family hatchback.

Peugeot wanted us to interpret this brief into a Video Brochure which highlighted these benefits. Our task was to divide the benefits into Video Chapters thus enabling the vehicle to be perceived as the ‘responsible’ choice for a busy parent.

To promote this key message we engaged the independent motoring journalist Jason Barlow - and his children, Gracie and Willem! The brochure was shot entirely on location in Hertfordshire on the Woodhall Park Estate.

This video showcases the car’s key features in a ‘Highlights’ version for use in dealerships and on the web.

The resulting videos are currently being shown at dealerships nationwide, across the web and on Peugeot’s website.