What is Social Media?

Download this page as a PDF

 

See also: Why Web Video Works

Social media is a series of tools that allow you to engage with communities
online.

It revolves around large networks of people, who are connected by the things
they have in common. They belong to special interest groups, which they
have formed themselves. Social media platforms are good places to discuss
work, locations, hobbies and current affairs.

You can connect and interact with Mendip Media through our own social
media platforms, which provide you with our news, information about projects,
resources and tutorials. We also work with various companies, charities and
government organisations on their social media strategy, so we help them to
use these platforms in the same way.

Mendip Media has a presence on the following social media websites:

Twitter

You can get the latest news from Mendip Media, as well as media industry
news and events on a daily basis by following us on Twitter. You can share
this information with others by ‘retweeting’ entries – add RT @mendipmedia
at the beginning of your ‘tweet’.

If you download a Twitter client, such as Tweetdeck, you won’t even have to
log in through a browser. Tweetdeck is free and easier to use than Twitter
itself.

LinkedIn

LinkedIn is the leading social media platform for professionals and
businesses. Here, you can befriend the people who work at Mendip Media,
look up experience, qualifications, share presentations and discuss our areas
of expertise.

Through LinkedIn, you can also ask for professional recommendations and
read testimonials about us.

LinkedIn groups are free to join and are also an excellent place to network
with like-minded businesses.

YouTube

The third biggest website globally, YouTube is undeniably the home of video.
On the Mendip Media YouTube channel, you can view our video work going
back several years. We also post tutorial and ‘how to’ videos on our YouTube
channel.

If you ‘Subscribe’ to the Mendip Media YouTube channel, you will be notified
by email when we upload new content.

You can also use the YouTube channel to embed videos from Mendip Media
into your own website or blog.

Facebook

Facebook allows you to connect and interact with all of us at Mendip Media,
ask questions and share information and news items with colleagues or
friends.

Facebook is best for finding out about people, but we also operate a number
of special interest groups on the site, where you can connect with like-minded
people.

The Mendip Media blog on Wordpress

The Mendip Media blog is hosted on a blogging website called Wordpress. It
allows us to tell the online community about the work that we do.

Some of this is our news, some is about our charity work and some
presentations and seminars that we give.

Readers can then comment, add their own thoughts and share the information
with friends.

Flickr

Find photographs of Mendip Media’s location shoots on Flickr. If you already
have a Yahoo! account, then there's already one on Flickr waiting for you.
If you're not already signed up with these social media platforms, then why
not give them a go? They are all free.

Social bookmarking

The Bookmark/share this post options at the bottom of each page on this
website enable users to identify which content they think is particularly useful
through social bookmarking.

To use social bookmarking, you need to sign up for an account at one of the
main sites, which include StumbleUpon, delicious, digg and reddit.

When you come across a website page that you like, you can post it to the
bookmarking website with a rating or comment. Highly rated pages are
elevated for others to see.

Social bookmarking is also available through Facebook – posting a link to and
image from the page onto your wall.

Most social bookmarking sites encourage an ‘instant’ bookmarking toolbar to
be installed within your browser.
 

 

 

Connect

Bookmark/Share