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Video

Thank God for Online Video

Thanks to Innovation The reaction of governments around the world to lock down society in an attempt to contain the…

Does Product Video Impact Sales?

https://www.lakeland.co.uk/72388/Lakeland-Pasta-Machine-Chromed-Steel Marketing marmite Is video a powerful influencer in consumer purchasing decisions or is product video an expensive red-herring? Given…
Video Is More Than a Marketing Tool

Video Is More Than a Marketing Tool

For years now I’ve blogged about video as one of the most versatile and important content engagement tools for marketers.…
Choosing a Video Type

Which video?

The term ‘video’ has loosely come to mean any video type from high-end movies to user generated Snapchat selfies. That…

Video Dissected

Video production is a rapidly growing sector. Those of us working in it have a duty to explain the complexity…
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