The new Specasavers advert has hit TV screens and YouTube.
Directed by multi-award-winner Daniel Kleinman, it parodies the Lynx effect ad from 2006.
Expect this one to go big…
[youtube=http://www.youtube.com/watch?v=x89xAXHd2l8]…and here’s the original…
[youtube=http://www.youtube.com/watch?v=Pio5Uiupa8Q]